NEWS: Studio 22 Work to be Published in "Big Book of Green Design"
Three pieces have been chosen to appear in Crescent Hill Books' "Big Book of Green Design" due out this fall, and we are quite excited!

From Amazon: "This book is very much a 'see what your colleagues are doing', idea-sharing, inspiration-generating compilation for agencies, freelance designers, printers and other creative professionals. With a foreword by Eric Benson, creator of website named re-nourish and an expert on sustainable procedures within graphic design, the book will be comprised of eight chapters, all fully illustrated with graphic design ideas, drawings, and photographs: Recycled and FSC Papers; Vegetable-Based Inks; Green Clients; Repurposed Design; Natural Elements; Biodegradable; Anti-Packaging; and, Sharing the Word."

The following sustainably-produced pieces will be featured:


















Naukabout brand introduction brochure


















Evolution Markets sustainability report

LEROS Point to Point driving guide and informational brochure

VIEW: Victoria's Secret on same path as Williams-Sonoma
When I said that "the catalog industry can get a bit overzealous in their mailings," Victoria's Secret was exactly the company I was thinking about. So, imagine my relief when I read this article recently.

Apparently, a few years ago ForestEthics began a dialog with Limited Brands/Victoria's Secret regarding their paper use. Now Limited Brands uses paper with 80% post consumer waste recycled content for its clearance catalogs. A few other measures the company is taking in its future catalog production that impressed me are (as stated on GreenBiz.com & ForestEthics.org):

"A preference for FSC certification, the only credible certification for sustainable logging. Limited Brands has partnered with one of its principal suppliers to shift four of its mills to FSC.

Overall catalog paper reduction.

A commitment to continual improvement on environmental attributes of catalog paper and paper use. Progress will be audited by an independent third party and made public.

A commitment to phase out of endangered forests.

One million dollars committed to research and advocacy to protect endangered forests and ensure leadership in the catalog industry."

Definitely a step in the right direction!